What is Tourism Moose Jaw?


Tourism Moose Jaw is not-for-profit membership driven organization with an ever-growing number of members, at present standing over 150.

Our Visitor Centre is the first point of contact for many visitors and potential visitors to the city.  Face-to-face, by email, over the phone, website, social media or through one of thousands of fulfillment packages sent out annually, our job is to present Moose Jaw to our guests convincing them to make us their destination or to extend their stay.

What does it mean to be a not-for-profit member organization?  Our member’s represent both tourism related businesses and those service businesses that recognize the importance of tourism in the community.

At the head is a Board of Directors comprised of representatives of 13 member businesses.

About Tourism Moose Jaw

Tourism Moose Jaw Inc. was incorporated on February 19, 1991.  Prior to that a number of very capable organizations had carried the tourism flag.  As the city moved towards destination status, a separate organization devoted entirely to tourism, made more sense. 

The original Visitor Centre was located west of the present location, along the Trans-Canada highway.  In 2003, the new facility was built.  Fashioned after the famous Temple Gardens Dance Hall from the 1920s, it was quickly recognized as one of the most unique Visitor Centre’s in Canada. 

With the relocation of Mac the Moose, in 2004, to the new centre and the installment of the Snowbird Tutor Jet in 2009, travelers on the Trans-Canada know immediately that Moose Jaw is living up to its brand, “Surprisingly Unexpected”.